PROJECT DESCRIPTION:
Win theme icons were designed specifically for each individual Request for Proposal (RFP) response. Icons tied to client objectives and were used throughout the proposal to clearly highlight where our response addressed the State’s main goals and concerns. Page also includes examples of individual graphics used on a regular bases within RFP responses.
PROJECT DESIGN ELEMENTS:
Win theme icons and call outs
Integrated Care Management diagram
Risk stratification diagram
IT systems architecture diagram
Win Theme Icons and Callouts
Icons created to highlight Aetna’s four main values: Integrity, Inspiration, Excellence, and Caring
Win theme icons designed for an RFP response to the state of Louisiana
Win theme icons designed for an RFP response to the state of Tennessee
Integrated Care Management Diagram
Risk Stratification Diagram
The CORE diagram depicts Aetna’s method for identifying highest risk members
IT Systems Architecture Diagram
Individual icons designed for the IT Systems Architecture diagram
Complete diagram
